Since the 1970s, domestic automakers have been looking for a way to supplant the competition in meeting the demand for fuel efficient subcompact cars. Honda and Toyota have held steady in offering small, fuel efficient cars that come with reasonable sticker prices. GM, Chrysler and Ford have been trying for ages to get larger shares Read on! →


Compact cars have not been huge sellers in the U.S. in the past. However, car makers think that may be about to change. Gas consumption and eco-consciousness have become part of the automotive landscape. People aren’t thinking of buying a brand new SUV the size of a house so much anymore. Automakers are starting to Read on! →


The brass at Ford think that the U.S. is finally ready for the Ford Focus ST, which is currently in testing across the world. The Focus ST is a performance version of the popular Ford Focus, which has been absent from the American market for years. The ST is slated to hit dealerships in 2012. Read on! →


In October of 2009, Ford Motor Company, the University of Michigan and Intel created American Journey 2.0 – a competition to create Ford Apps. Journey 2.0 spawned “Cloud Computing in the Commute” a class and competition between students to create a new social-networking application for use in Ford research vehicles. Caravan Track, the winner of Read on! →


The National Highway Traffic Safety Administration has announced a Ford Fiesta recall because the passenger side curtain airbag will not deploy in some of the cars if there is no passenger in the front. That creates dangers for passengers in the rear passenger seat, where children often sit. Fiesta recall not over a defect According Read on! →


For several years, Ford has sold a hot-hatch version of the Fiesta subcompact in Europe, though the normal version just arrived in the U.S., Ford’s home ground. Ford is currently showing the new Fiesta ST in Geneva and there are rumors it may come stateside. How Swiss it is The Geneva Motor Show is currently Read on! →