Auto dealership Marvin K. Brown has signed an exclusive agreement with electric vehicle assembler Coda Automotive, reports Automotive News. Beginning in February 2012, Marvin K. Brown will be the only automotive dealer in San Diego County to sell the fully electric Coda car, beginning with the 2012 Coda sedan.
Coda Automotive and focus on zero emissions
The highly anticipated partnership between Coda Automotive and the Marvin K. Brown Auto Center will give automotive row in central San Diego a strong presence in the electronic vehicle market, noted Marvin K. Brown CEO David Grundstrom.
“It’s clear San Diegans are increasingly interested in zero-emission vehicles and the Coda sedan will resonate with the local community,” Grundstrom said in a written statement.
Currently, Marvin K. Brown Auto Center sells Cadillac, Buick, GMC, Mitsubishi, Fisker and Saab cars and trucks.
Announced at the San Diego Auto Show
News of the Coda partnership with Marvin K. Brown was announced at the San Diego International Auto Show, which closed on New Year’s Day, 2012. Marvin K. Brown is not the first dealership to sign on with Coda Automotive, as the automaker opened its first “brand experience center” in late November in the upscale Century City neighborhood of Los Angeles. Coda CEO Phil Murtaugh noted that the automaker has thus far signed agreements with automotive dealerships in San Diego, Los Angeles, San Francisco, Seattle and Honolulu, Hawaii.
The body for the 2012 Coda Automotive sedan is produced in China by Haifei Motor Co. The battery system comes from a joint venture between Coda and Tianjin Lishen Battery Co., also out of China. Batteries are joined with the pre-formed body at a plant in Bernicia, Calif.
Starting at $40,795
The base model of the 2012 Coda sedan will have a range of up to 150 miles on a lithium iron phosphate battery, and a top speed of 85 mph, according to the automaker. Anti-lock brakes, electronic stability control and a wide array of airbags come standard.
Including destination charges, pricing will begin at $40,795, although federal and state tax green automotive tax incentives can rebate as much as $10,000 of the cost in California.
Get into a Coda
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